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Billy, Kate & Will in Perú

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photographs

Confession.

Posted on Monday, September 20, 2010 Leave a Comment

I have a secret obsession with photographs, thick glossy paper and beautifully designed pages.

There is something beautiful, peaceful and just inspiring when it comes to reading a well put together magazine. This love of print and media led me to pursue a degree in Media and Mass Communication at Alma, and develop the desire and love of taking a blank piece of paper (or InDesign spread, or a blank WordPress template) and turning it into a well-pieced together layout.

A few nights ago I was flipping through the pages of Condé Nast Traveler and noticed this advertisement from the Power of Print Campaign. It said:

Young people do everything online. Like order millions of magazines.

Somehow amidst their infatuation with Facebook, YouTube, Twitter and the like, young adults are still making time for another one of their favorite pursuits: reading magazines.

Contrary to popular misperception, the phenomenal popularity of the Internet has not come at the expense of magazines. Readership is increasing, and adults between 18 and 34 are among the most dedicated readers. They equal or surpass their over-34 counterparts in issues read per month and time spent per issue.

What has changed isn’t people’s affinity for magazines, but the means by which they acquire them. Last year, nearly 22 percent of all new paid subscriptions were ordered online.

And just as the Internet drives magazine subscriptions, magazines drive Web searches – with nearly double the effectiveness of the Internet itself. Some might call it ironic.

The medium that some predicted would vanquish magazines is actually helping fuel their growth. And vice versa.

Just last night, in another magazine, I saw this clever ad, also from the Power of Print.

The Power of Print Campaign is was created in effort to quell myths of the state of the print industry, and to share the exciting story of magazine advertising’s outstanding value. It is chaired by five presidents and CEOs from some of the biggest and influential media outlets: Hearst Magazines, Meredith National Media, Time Inc., Condé Nast, and Wenner Media.

Ever since I started working for the school newspaper in high school (and then later on throughout college), I have had a dream of working in print journalism, specifically for a magazine. When I graduated from college and started looking at possibilities in getting into that type of career, it did not look too swell – the Chicago Tribune filed for bankruptcy, daily newspapers were cutting their print editions and moving to half print-half digital subscriptions, and online newspapers and magazines were taking off in popularity. It just wasn’t the right time. So to see these ads in the Power of Print campaign, it is exciting.

For a girl that loves technology, but also holding a glossy magazine in her hands, this is great news.

Posted in: General | Tagged: magazines, photo, photographs

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katebruder

Traveler. Spanish speaker. Michigan native✋🏻. Peruvian citizen 🇵🇪. 📍Lima, Perú

[late post] May have been chastised for taking a p [late post] May have been chastised for taking a photo on the sidewalk in front of the embassy last month but thankful for the opportunity to participate in free and fair elections while overseas. I only wish the ballot drop off hours had been longer so Will could have come with us 🗳️✉️
Thankful for a church that loves its kids, generou Thankful for a church that loves its kids, generously invests in them and shares that the light shines in the darkness, and the darkness has not overcome it. 

@caminodevida @kidscdv #fundayfestcdv
A visit to the Palacio de la Moneda in Santiago 🇨🇱 

#littlewilliamnoah
Spring break trip to Santiago, Chile 🇨🇱 A de Spring break trip to Santiago, Chile 🇨🇱 A dear friend has been working in Santiago and thanks to some great points redemptions for flights and hotel, we made the trip to see her and explore a new city and country. We were amazed at the differences between Santiago and Lima (amazing public transportation! open spaces and greenery!) and loved spending time with @minazavala 😘
Spent the morning in Callao for a track meet. Will Spent the morning in Callao for a track meet. Will competed with the San Borja team in 4 races in the U8 group (50 meters, 200 meters, 4x50 meter mixed relay and 5x50 meter boys relay) and earned a medal in every race. We love watching him have fun and see how his hard work in practice pays off! 🥇🥈🥉🥉 #littlewilliamnoah
Slow days and late summer evenings on the water wi Slow days and late summer evenings on the water with family 🐟☀️ 

#littlewilliamnoah
After 3 years, we finally enjoyed a glorious Michi After 3 years, we finally enjoyed a glorious Michigan summer for a few weeks doing all the outside things possible. Spent way too much time delayed at the Atlanta airport and not nearly enough time with family. 

#littlewilliamnoah
Your greatest contribution to the kingdom of God m Your greatest contribution to the kingdom of God may not be something you do but someone you raise. - Andy Stanley

Happy Father’s Day, Billy! The legacy you are creating for Will and the example you show him daily of how to be a father and husband is our greatest blessing. We love you. 

#littlewilliamnoah
Last night Will went to his first professional soc Last night Will went to his first professional soccer game, a friendly match between Perú 🇵🇪 and Paraguay 🇵🇾. Even though the game started after he normally goes to bed and ended in 0-0, he was so excited to cheer for @labicolor and loved it ☺️⚽️ #littlewilliamnoah
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